Elina Unbedahte - Baltic Brand Manager Confectionery, Mars (Latvia)
Elīna Unbedahte is the Baltic Brand Manager for Mars Confectionery. One of her first onboarding tasks at Mars was to bring Gum and Chocolate under one roof, build new strategy and develop segment - confectionery . “At Mars we care about our people as much as we care about our brands, therefore, if our associates are engaged and believe in our strategic direction, we know our brands will do great in the market.” Elina has studied and lived for many years in the Netherlands, as well as in Portugal. Her international background brings broad perspective to both - private and work life. More about her: She is proud mommy of Cavalier pup Perla, who makes her, her family’s and Mars associates days much more fun.