Clare McNally - Strategic Brand Creator & Creative Director at Konstellation & Republica (Denmark)

Clare McNally is a Strategic Brand Creator at Konstellation & Republica in Copenhagen. She builds brand platforms for a range of diverse clients from supermarket chains to bicycles. Previously, she was a copywriter at a variety of international advertising agencies including TBWA Hunt Lascaris Johannesburg and 180 Amsterdam. Her work has won international recognition at the Cannes Lions International Advertising Festival, D&AD, The One Show, Archive and Shots. Clare has a passion for inspiring and championing young creative talent. She has taught and lectured in Miami, London, Berlin, Johannesburg and Copenhagen and been an Associate Professor at the Creative Communication course at the Danish School of Media & Journalism (DMJX) where she is currently a guest lecturer in Creative Strategy, Art Direction and Brand Creation. Her students have won or been shortlisted at all the major student awards, from the Cream Portfolio Competition to Future Lions and D&AD New Blood – Clare believes that active engagement with the next generation keeps her own cynicism at bay and allows for an extremely positive outlook on the industry’s future. Clare is a jury member of DIA Future Awards. She has also judged at Eurobest Awards in 2016.

Clare belonged to the Promo & Activation jury of Cannes Lions 2017.
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